Anya Hindmarch is committed to creating consciously and put sustainability at the heart of what we do. Having spent many years working on keeping plastic out of landfill with projects such as “I’m Not A Plastic Bag” and “I Am A Plastic Bag” and inspired by the fact that ‘there is no waste in nature’, in the designer set out to make a bag that could never end up in landfill and started a revolution.
Anya Hindmarch is committed to creating consciously and put sustainability at the heart of what we do. Having spent many years working on keeping plastic out of landfill with projects such as “I’m Not A Plastic Bag” and “I Am A Plastic Bag” and inspired by the fact that ‘there is no waste in nature’, in the designer set out to make a bag that could never end up in landfill and started a revolution.
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